Tuned in to the Land

In this episode, host and CEO Michael Delbar sits down with River Klass, first-generation rancher, restaurateur, and host of the Outdoor Channel’s Ranch America. Together, they explore the realities of ranch life and the critical role ranchers play in producing food, stewarding natural resources, and preserving the open spaces that define much of the American landscape.

With nearly 90% of U.S. beef producers operating as small, family-run businesses, ranching remains deeply rooted in local communities—yet many consumers have little connection to the people raising their food. Through his work on Ranch America, River shines a light on the hardworking families who care for their livestock, their land, and their communities, often around the clock.

Michael and River discuss the challenges facing today’s ranchers, the importance of sustainable land stewardship, and why bridging the gap between producers and consumers has never been more important.