Tag: content creation

Season 2 Episode 10: Navigating the Threats to California Agriculture

Agriculture is a crucial contributor to California’s economy, generating over $132 billion annually by producing more than 400 commodities, some of which are only commercially produced here. It plays a major role in ensuring food security, promoting economic well-being, and maintaining environmental quality.

However, farmers and ranchers face various challenges, including unjust criticism and stringent regulations, which exacerbate their hardships. With the dwindling number of these essential stewards, California, as well as the nation and the world, faces the potential of food insecurity.

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Season 2 Episode 9: Sharing California’s Ranching History

In this episode, Michael is joined by Jared Mathis, President of the Moulton Museum located in Orange County, a valued organization that shares our passion for honoring California’s rich ranching history. Now approaching its one-year anniversary, Jared and the team at the Moulton Museum have worked tirelessly to bring the spirit of the West back to life in Orange County by by actively archiving, restoring, and preserving the regions historical artifacts—everything from farm implements and buggies to documents, artwork, and images.

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Season 2 Episode 8: The Sardella Ranch

For this episode, Michael traveled to the Sardella Ranch in Sonora, CA to chat with Michael and Julie Sardella. During their conversation, Michael and Julie Sardella discuss their journey on the ranch, their commitment to conservation, their longstanding partnership with CAL FIRE, and the significance of preserving working lands in California.

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Season 2 Episode 6: Gate-Getting vs. Gatekeeping

Gate-getting is like a right of passage in the ranching industry. Whether you were sitting in the passenger seat, you were the youngest in the vehicle, or you drew the short straw for the day, we have all been there. But, gate-getting doesn’t stop after the gate is latched. Though there’s the literal meaning of opening the gate to get you where you need to go, it can also mean opening up opportunities for others.

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